On the quadrant, challengers have a high ability to execute with low completeness of vision. Let’s look at each of the four quadrants in more detail. Then, respective companies are placed in the quadrant according to their ability to execute (represented on the y-axis) against their completeness of vision (on the x-axis). The quadrant itself seeks to divide any industry into four different sections: Challengers, Leaders, Niche Players, and Visionaries. Gartner and the company he founded have historically released Magic Quadrant analyses on companies in the technology sector, giving awards to the best performers. The concept behind the Gartner Magic Quadrant comes from Gideon Gartner, who was one of the top Wall Street analysts in the technology sector.
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